How does The Build Chain assist Product Managers?

Description:

This role is accountable for the successful management and release of products, working on the development of established and new products coming into the market. Product managers need to closely liaise with buyers as well as internal sales and marketing teams to co-ordinate the path of multiple projects.

Problems Faced:

Work with sales and marketing to deliver product launch materials and ensure consistent messaging across all channels

Working with customers to validate new product viability ensuring client expectations are met

Identify and define product strategy and roadmap focussing on both the established markets and new, emerging markets

Our Solution:

Our virtual expo feature provides a platform designed for manufacturers to showcase new product or service launches, we offer both a marketing space and an additional sales channel

Manufacturers can easily connect with interested parties through the live chat function to gain feedback on products and/or gain valuable market research – expos can be targeted at a specific audience ensuring feedback is relevant

Reports detailing the performance of each expo can help shape and mould product strategies as well as highlighting opportunities for expansion and where manufacturers should focus their resources